Notre solution

Optimisez la valeur de votre inventaire Instream Video avec le Header Bidding.

Tirez le meilleur parti de chaque impression vidéo

Notre offre de service Header Bidding ne se limite pas au display. Vous pouvez également ouvrir votre inventaire vidéo, instream et outstream au Header Bidding.

Le Header Bidding vidéo fonctionne selon les mêmes principes que e header bidding display: plus de waterfall! La mise en oeuvre est tout de même plus complexe.

Notre solution de Header Bidding vidéo aide les éditeurs à tirer le meilleur parti de chaque impression vidéo afin d’optimiser leurs revenus publicitaires.

Mettre en place le Header bidding pour votre inventaire video instream à votre pile augmentera la concurrence et la densité de la demande pour cette inventaire et vous permettra d’optimiser vos revenus à long terme.

BOOSTEZ VOTRE RPM

Dans cette compétition de sources de demande en temps réel, les fournisseurs du côté de l’offre et du côté de la demande peuvent facilement synchroniser leurs cookies pendant le processus d’enchères.

GAGNEZ EN TRANSPARENCE

Les éditeurs peuvent accéder à des rapports granulaires pour obtenir des informations plus approfondies sur les sources de demande et la compensation des prix.

« Dans la semaine qui a suivi l’activation de SmartAdServer dans nos enchères vidéo Prebid, nous avons vu les revenus du partenariat augmenter de 65%! L’intégration a apporté une valeur ajoutée significative à notre inventaire instream et, grâce à un déploiement transparent et sans erreur, a nécessité un effort minimal de nos équipes d’ingénierie et de produits. »

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Optimisez la valeur de votre inventaire Instream Video avec le Header Bidding.

Tirez le meilleur parti de chaque impression vidéo

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