The data we collect
Smart AdServer is a remote adserving system. Sites and Advertisers are using the system to manage the delivery of their online advertising campaigns. They can collect anonymous statistical data on their visitors to follow the delivery of their campaign and to increase their performance.
We may also collect information including your IP address, your ISP, the browser you used to visit a site, and in some cases, whether you have Flash installed. This is generally used for geotargeting purposes or showing certain ads depending on your browser configuration.
Online measurements are compiled and anonymous. They essentially relate to Internet advertising campaign exposure: the number of impression of a banner, the number of clicks or the number of visitors having seen the campaign. Some statistics may relate to the performance of the campaign (‘return of investment’).
Smart AdServer “Cookies”
A "cookie" is a text file that records information related to your computer's internet navigation. It is controlled by your browser. You may read it, destroy it or change it. It cannot have a virus or be executed and is in no way native.
The “cookie” files installed by Smart AdServer are completely anonymous and do not include other data but an anonymous user ID.
"Cookies" can be used to refine statistical analyses and recognize visitors during their various visits.
In any event, you control these “cookies”: you may read them, filter them, refuse them and destroy them.
How can I destroy “cookie” files already installed on my computer?
On your work station, you will access your cookies files under the C:\Documents and Settings\Username\Cookies folder (for Internet Explorer browsers). To delete a cookie, just select a cookie file and delete it. It may need your browser to be deactivated.
How to refuse or be warned of the installation of all “cookies” files?
You may decline the saving of "cookies" by configuring your browser.
Internet Explorer users: http://support.microsoft.com/kb/278835
FireFox users: http://support.mozilla.com/cs/kb/Cookies
However, this can affect how you are able to interact with our site as well as other websites. This could include the inability to login to services or programs, such as logging into forums or accounts.
Smart AdServer cookies opt-out
For the sake of transparency Smart AdServer has adopted a cookie opt-out policy, allowing each Internet user to opt out from our advertising network. This ensures you that your browser will not be identify anymore by our system.
For this, please click on "Cookie Opt-Out". A blank page will open, confirming the opt-out process has been completed and Smart AdServer will no longer place cookies on your computer.
Online Behavioral Advertising opt-out via YourOnlineChoices platform
You also find more information about your privacy concerns a and optout via this YourOnlineChoices page.